Plena Inclusion Castilla y Leon today presented its campaign “Live inclusion” which seeks to raise awareness of intellectual disability among five professional groups: entrepreneurs, traders, media, forces and state security forces and health. The campaign, inspired by the “experience or adventure boxes“, invites professionals who have had no previous contact with intellectual disabilities to spend a day with one of these people and learn about their daily lives.
So began the experience for Isabel. A box announced that she would spend a day with a person with a disability. Chus was chosen to accompany her on her workday. Isabel then went to the center that Chus attends regularly.
Tomás, a businessman by profession, enjoyed a few hours with Marina and his colleagues. They put on the table the reality of their lives.
For Tomás, the experience was vital because he had never had contact with disability before. He takes away with him a lifelong learning and Marina one more experience. The initiative seeks to achieve real inclusion.
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